Online booking, online purchasing, that’s e-commerce. “It’s truly e-commerce, which has been around for years. “The conversation we were having three or four years ago was really just wrapping our heads around what it exactly all meant,” Simmons said. In the two years since American Gaming Association CEO Bill Miller emphasized cashless gaming innovation as a priority technology endeavor for the casino industry, major manufacturers have responded by developing a wider array of products that are now being slowly rolled out across the U.S. “Early adoption (of cashless gaming) is going to be a learning curve, but customers are very interested in what is being developed,” Intentional Game Technology Senior Vice President Ryan Reddy said. Everi will no longer be alone in displaying a much wider suite of cashless gaming and digital payment products - heralding the transition of one of the final cash-dependent industries. 4 at the Sands Expo and Convention Center. The concepts displayed in secret three years ago will be front and center when the week-long G2E opens on Oct.
